We take responsibility - all the way around
ESG stands for Environmental, Social and Governance. It’s a way of looking at the whole company – and the responsibility we have. For us, it’s not just about products, but about people, materials and the way we do business.
That’s why we work with ESG – and why we are in the process of becoming B Corp certified. It’s a process that looks at the entire value chain and sets requirements for sustainability, transparency and accountability.
Here you can read our latest ESG report – and follow our journey towards certification.
Our values are at the heart of everything we do
We develop flexible and long-lasting solutions that adapt to any space. Based on Danish design, we combine quality,
functionality and aesthetics to create furniture that makes a difference – not just today, but for years to come.
Our brand mark symbolizes our values
Plus stands for quality, relationships, collaboration & positivity
Hvivel stands for dynamism, flexibility, drive & possibilities
Danish stands for credibility, functionality, durability & aesthetics
Our brand mark symbolizes our values
Plus stands for quality, relationships, collaboration & positivity
Hvivel stands for dynamism, flexibility, drive & possibilities
Danish stands for credibility, functionality, durability & aesthetics
What is a B Corp certification?
Certified B Corps (“benefit corporations”) are at the forefront of the global movement for an inclusive, just and regenerative economy, creating positive social change through concrete actions and ambitious goals. The B Corp certification signifies that a company meets high standards of verified performance, accountability and transparency.
You can read more about the certification here.
Our approach
The path to becoming B Corp certified has many steps. It’s a process that looks at the entire value chain and demands sustainability, transparency and accountability.
Below we have described some of our initiatives.
Community
We engage in the community and support organizations that make a difference – locally and personally.
Every year we donate lump sums to selected aid and relief organizations.
Here you can see some of the people we support on a regular basis.
Local sports are especially close to our hearts:
– S.I.F
– Høegsberg Racing
– Mikkel Østergaard, Silkeborg Kajakklub
– Dansk Handicap Forbund – A life with opportunities
Governance
Our governance framework ensures transparent decision-making, aligns with stakeholder expectations and drives long-term success. We maintain zero tolerance for corruption, child labor and have the Code of Conduct signed by all our strategic partners/suppliers. Through robust risk management, transparent reporting and a commitment to diversity, we strive to maintain the trust of our employees and the communities we are part of.
Employees
At apto plus, our most important resource is our people!
Keeping our employees happy by always supporting them by offering healthcare, flexible working arrangements and investing in employee skills.
We have a diverse workplace with room for interns and flex workers.
All new employees at our company get an Insights Discovery profile. It’s a tool that strengthens both self-awareness and collaboration.
When we understand our own strengths – and the differences of others – we become better at working together. This creates more effective teams and greater job satisfaction.
For us, it’s about seeing each other clearly – and using each other’s strengths.
Our customers
When you choose our products, you can count on quality – all the way through.
We offer a 10-year warranty on all our designs.
All products are tested, documented and meet current EU requirements.
We follow the highest safety standards – and make sure everything complies with legislation.
Read more about our product safety here.
Environment
Initiatives to lower our carbon footprint
Our biggest emissions come from gas boilers and fuel-powered company cars. We’re changing that.
Within the next 12-36 months:
– Switching to air-to-water heat pumps
– All company cars will be electric
– Investing in 300 m² of solar panels on the roof
This reduces both energy consumption and emissions – and creates a more efficient operation.
Last updated 29.01.25
Our design philosophy
Modular &
functional
The design approach has been made as flexible and multifunctional as possible, aiming for a long-lasting design that can be incorporated into the interior again and again.
All without compromising on the end-user experience.
Circular thinking
We design with the circular economy in mind, creating solutions that are long-lasting and easy to reuse. Our simple material selection makes it easy to take products apart and give them new life.